“Tobin is fantastic to work with. At Visier, we’ve spent a lot of time together working on refining messaging around purpose, mission, and vision. Tobin is able to wrap his head around complex strategy and market dynamics very, very quickly. Additionally, he is a great mirror to work with as you push the boundaries on culture and self-belief. To be totally honest, sometimes I find working with external advisors to be challenging because you spend more time explaining than you do solving problems— this couldn’t be less the case with Tobin and his organization. I’m excited to continue working together. ”

“I have been lucky enough to meet Tobin at Singularity University summit last year and to be introduced to his phenomenal book “Narrative Generation”. It was an eye-opening, life-changing experience for me. The concept of Narrative changed my thinking in so many, amazing ways. In the world where technology is growing at a rapid speed, where information is flowing from every direction every minute, the ability to calm the noise around and understanding the power of storytelling is critical. Tobi’s concept of Narrative enabled me to capture every moving piece around, bring them all together and translate into powerful stories. With “Narrative Generation” I managed to redesign my work in the Tech industry from flat reports into stories that triggered significant engagement from stakeholders across the board. I was truly surprised to discover that simplifying complex information with the Narrative would turn out to be so powerful. Tobi’s work is truly exceptional and inspiring and I can’t wait to see more of it in the near future.”

““I worked with Tobin and Spatial Shift to help bring together a vision and narrative around the future of the digital workforce. Tobin and his team did a great job of research, ideation, collaboration and iteration to get to a clear narrative and some compelling product concepts around digital workers. He has a great ability to work at the CxO level to bring together different ideas into a coherent narrative. Tobin and his team were great to work with and I would both recommend their work and would certainly use them again in the future.””

““I have had the pleasure of working with Toby on two separate occasions. We worked together on my client Mavenlink in developing a brand narrative. Toby was the lead and his insights and ability to see around corners allowed the brand to take a positive leadership role in the Service Level Economy. Additionally Toby has shared his wisdom and experience with my students as a guest speaker at the University of California in Irvine. I highly recommend you seek out Toby for any marketing, writing or brand assignment where good judgement and a congenial spirit are required.””

““I recently had the absolute pleasure of working with Tobin to develop a moonshot strategy for my stealth startup. The process was intense, but Tobin helped me to get to a place where I did not expect to go. The new plan visually captured on paper not only tightened the narrative, but it also helped me to sell my vision - not just product features. If you are struggling with your mission or vision, or want to set audacious goals, I would highly recommend reaching out to Tobin.””

“Every once in a while you come across that professional who truly delivers on something special for your business and the problem you’re trying to solve — even when you’re not always clear on the question to ask, the wider opportunity that might exist and the magic of the work you’re doing. Toby is that rare professional and all around great guy. Our work together to define the narrative for the Li & Fung Foundation was fantastic. Toby sherpa’d our wider group of disparate stakeholders to a unified and unique north star, visioned what our future would look like, and helped to set up our strategy to deliver on that for our internal and external audiences. He’s a seasoned creative storyteller, strategist, and purpose-driven individual all in one. Can’t recommend him enough to anyone prepared to listen to me. You and our organisation will be better for it.”

“What a truly transformative experience we shared as Toby helped us develop the narrative architecture for our corporate foundation. Toby led us through the challenge of capturing the heart-led nature of purpose and aligning it with our company’s business focus with thoughtful research, ideas and insights.

During this process, our minds and perspectives were stretched as we explored opportunities to capture whitespace and be innovative. Toby helped us hone ideas in to create a powerful narrative playbook. Toby shared our excitement and brought unique views about tapping the power of people and technology as a force for good.

We valued Toby’s clarity and collaborative nature, especially as we were working across 15 time zones. It was a true partnership where Toby brought open mindedness and a genuine passion about creating positive impact.

Thank you Toby for a great experience working with you. We are now bound forever by purpose!”

“I had the opportunity to work closely with Toby as he guided our team to develop a brand narrative, including vision and mission statements. During our engagement, Toby brought us passion, expertise, and vision — all through a well-structured process. I’ve found it rare to meet someone who balances immense creativity and innovative thought with pragmatic business acumen.

Toby pushed our team to think beyond our perspectives, but always listened and adjusted when we felt too far out of our “comfort zone”. With his guidance, I’m confident that we’ve reached the right place to take our business to new heights.”